I. Fees Charged by Dadi to Partner Dadi-Coach
1. Franchise Fee: $700 per Dadi-Coach
a) This fee must be paid in full as a one-time payment upon initial cooperation. The service term is valid for 3 years. Renewal is automatic every 3 years, and no additional franchise fee is required for renewals.
b) Early-stage support includes enrollment support (“co-running”), website access, AI Q&A services, indicating that partner Dadi-Coach must pay the franchise fee before receiving formal training services.
c) The franchise fee is not refundable. Please refer to the contract for specific refund terms and conditions.
2. Service Fee: $18 per student per month
a) This fee is charged monthly per Dadi-Coach and calculated on a 12-month basis each year, with no breaks for summer or winter holidays.
b) On the 5th of each month, fees for the previous month will be calculated and settled based on the number of active APP accounts.
c) Newly added APP accounts in the current month are not included in that month’s service fee and will be counted in the next billing cycle.
Example:
If a partner Dadi-Coach has 40 students using the APP in January 2026 and adds 5 new APP accounts during that month, the fee calculated on February 5, 2026 payable to the Dadi Center will be: $18 × 40 = $720
d) If a Dadi-Coach fails to make payment on time, Dadi will suspend the use of the Dadi-Coach's teacher accounts.
II. Dadi Coach Recommended Tuition Fees for Students
$360 per student / 6 months；$680 per student / 1 year
1. These are recommended fees set by Dadi. Franchisees may adjust pricing based on local conditions and service offerings; however, it is recommended that at least 70% of students are charged no less than $360 per student for 6 months.
2. The specific billing cycle (e.g., 6 months or 12 months) may be determined independently by the franchisee in accordance with local policies and customary billing practices.
3. Friendly Reminder:
This pricing standard assumes that students’ learning outcomes are comparable to or higher than those of students enrolled in local English training institutions. Reference benchmarks include institutions such as New Oriental POP Kids English, RISE English, and Only Education, among others.